KUCHING – Sarawak is honoured to host the 21st Asia Masters Athletics Championship which will be held on December 2 to 6 at Stadium Sarawak, Petra Jaya Kuching.
This event is expected to bring more than 3,500 veteran athletes from over 40 countries from outside Asia competing in five categories open for men and women.
Organised by the Ministry of Youth and Sports Sarawak, this event showcases the efforts taken by the various organisations to give gratitude and appreciation towards veterans who may not be able to be as active before, but they still have that spirit of sportsmanship.
KUCHING – Sarawak Tourism Board held its first ever EPIC Night Run on November 30 at Padang Merdeka, Kuching.
The event received 2,500 participations from amateurs to professional runners representing people from all walks of life, competing in two run categories, the 3km and 5km run along the main tourist attractions in Kuching.
Aimed to become a signature event owned by Sarawak Tourism Board, the run augurs well to spread awareness on the its EPIC culture.
‘EPIC’, a better and simpler acronym for Excellence, Professionalism, Integrity and Caring are the core values that STB is keen to share and will bring outside of the organisation, sharing it with the tourism fraternity and the public as whole.
Throughout the evening, as a trendy way to get the message across all participants, the its deeper meaning was brought alive, observed and practice in the fun night run.
Other than the run, there were also music performances, lucky draws and best dress winner to wrap up the night.
KUCHING: Sarawak is proud to announce its hosting of the PATA Destination Marketing Forum 2020 to be held in Kuching from November 25 to 27, 2020.
The announcement was made by the Minister of Tourism, Arts and Culture, Datuk Haji Abdul Karim Rahman Hamzah at the conclusion of the PATA Destination Marketing Forum 2019 in Pattaya, Bangkok, Thailand.
“Aligning with PATA’s advocacy theme of tourism dispersal, this event will shine the spotlight on a side of Asia unlike anywhere else, as Sarawak offers an alternative for those seeking humble authenticity, far from the tourist-trap clichés”, said PATA Chief Executive Officer, Dr Mario Hardy.
Organized by The Pacific Asia Travel Association (PATA), the event will feature two non-stop days of learning, which gathers the top minds in destination travel for inspiring and insightful discussions on some of the major issues in marketing and managing tourism growth to lesser-known destinations.
Alongside the one-day conference that brings together high-profile tourism professionals worldwide, the one-day Technical Tour offers an immersive experience of the host destination – a showcase of a lesser-known yet attractive corner of the world and an unprecedented opportunity to explore the region’s natural landscapes and cultural treasures.
KUCHING – The 2nd edition of Brunei-Indonesia-Malaysia-Philippines East Asian Growth Area (BIMP-EAGA) Budayaw Festival of Arts and Culture will be held on November 19 to 23 in the city.
Aimed to strengthen the bonds within the regional member countries through cultural exchange, this event will showcase the different celebrations, arts and culture from multi-cultural population of the four-member countries of Brunei, Indonesia, Malaysia and the Philippines.
The five-day event will feature colloquium, musical performances, photo exhibitions, lectures, tourism expo, fashion shows, food and crafts display, outdoor concerts and traditional games from every regional member countries.
To intensify the festive spirit, special tour packages are also set to awe visiting guests and tourists.
BINTULU – The launching of Royal Brunei Airlines inaugural flight from Bandar Seri Begawan to Bintulu was held on November 5, 2019 at the Bintulu Airport.
Hosted by the Malaysia Airport Holdings Berhad in partnership with Sarawak Tourism, Royal Brunei Airlines is the first international airline to fly to one of the cities in Sarawak and introduced it as their next destination city in conjunction with the RB Link initiative to connect the cities and towns within Borneo Island.
Other than making travelling within Borneo easier, the Bandar Seri Begawan-Bintulu route will also benefit both Bintulu and its neighbouring town with the best pricing and five-star services, as well as connecting international markets such as China, Japan, UK and Australia through Brunei.
“Sarawak tourism sees this as a strategic partnership with Royal Brunei in the promotion of Sarawak on the Visit Sarawak Campaign, we are partnering in a right direction”, said Sarawak Tourism Board, Chief Executive Officer, Sharzede Datu Hj Salleh Askor.
The flights to and from Bandar Seri Begawan and Bintulu will operate five times weekly on a brand new ATR 72-600 aircrafts by Malindo Air. The first flight arrived at Bintulu Airport at 2025 hrs and was welcomed with a water canon salute.
SIBU – The inaugural flight from Bandar Seri Begawan to Sibu on November 14, now opens the central region of Sarawak to the world through another strategic hub in the region.
Connected under the Royal Brunei RB Link initiative, Sibu is now connected to STB’s focus markets including cities of Beijing and Shanghai in China, London in the United Kingdom and Melbourne and Brisbane in Australia.
“With the connectivity provided by Royal Brunei, Sibu can now look forward to be accessible to the world through another important hub, Bandar Seri Begawan. Not only it serves as a link for local business community to the outside world but also facilitating the growth of tourism into Sibu and the Central region”, said STB’s Chief Executive Officer, Sharzede Datu Hj Salleh Askor.
She added that the connection augurs well for central region as the abroad is currently pursuing an aggressive promotion campaign which we have recently launched in Europe and we are expecting tourist movement early next year.
Earlier, on November 5, Royal Brunei also celebrated its inaugural flight to Bintulu which receives positive feedbacks from the locals and are expecting movement of tourists.
Royal Brunei’s six times weekly flights to Sibu and the five times to Bintulu are operated by Malindo Air on its brand new ATR 72-600 aircrafts.